Privacy Policy

51 Links Digital Marketing (“51 Links”) is committed to protecting your privacy. This Privacy Policy outlines how we collect, use, and safeguard your information across all our websites, including 51links.com.

Website Visitors

51 Links, like many website operators, collects non-personally identifying information. This includes details such as browser type, language preferences, referring websites, and the date and time of visitor requests. We use this data to better understand how visitors interact with our website and improve user experience. From time to time, we may release aggregated, non-personally identifying information for purposes such as publishing reports on website usage trends.

We also collect potentially personally identifying information like Internet Protocol (IP) addresses for users who log in or leave comments on our sites. This information is treated with the same care as personally identifiable information, as described below.

Collection of Personally Identifiable Information

Some visitors to our website choose to interact with 51 Links in ways that require us to collect personally identifiable information (PII). The type and amount of information we collect depends on the interaction. For instance, if you sign up for our services, we will ask for your email address, and for financial transactions, additional details such as billing information may be collected.

We collect PII only when necessary to fulfil the visitor’s request or to provide a service. Visitors can refuse to supply personally identifiable information but doing so may limit their ability to access certain site features.

How We Use Your Information

We use the information collected to:

  • Provide and improve our services
  • Personalise your experience on our site
  • Communicate with you, including responding to queries or sending updates
  • Process transactions and deliver purchased services

Data Retention

We retain personal information only for as long as is necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Once your data is no longer needed, we will securely dispose of it.

Sharing and Disclosure of Information

We do not sell or rent your personal information. We may disclose personally identifiable information only to our employees, contractors, and affiliates who need the information to process it on our behalf or provide services available through our websites. These third parties are bound by confidentiality agreements.

We may also disclose information in response to legal processes, court orders, or governmental requests. Additionally, we may share information to protect the rights or property of 51 Links, our customers, or the public, in line with legal requirements.

Security

We implement reasonable security measures to protect against the unauthorised access, alteration, disclosure, or destruction of personal data. These measures include encryption, access control, and regular security audits.

Cookies

51 Links uses cookies to personalise and enhance user experience. Cookies help us track visitors, improve website functionality, and analyse traffic. Visitors can control or refuse cookies via browser settings, though some website features may not function optimally without them.

Third-Party Services and Links

Our website may contain links to third-party websites and services. This Privacy Policy applies only to 51 Links. We are not responsible for the privacy practices or content of third-party sites, and we recommend reviewing their privacy policies separately.

Advertising and Analytics

We may partner with third-party advertisers who use cookies and tracking technologies to serve ads relevant to you. These advertisers may collect information about your online activities across our sites and other websites to deliver targeted advertising.

We also use third-party analytics services, such as Google Analytics, to monitor site performance and improve user experience.

Your Rights

You have the right to:

  • Access the personal data we hold about you
  • Request corrections or updates to your information
  • Request deletion of your data, subject to legal or contractual restrictions
  • Withdraw consent to data processing, where applicable
  • Opt-out of marketing communications at any time

To exercise these rights, contact us via [contact email] or through the contact form on our website.

Business Transfers

In the unlikely event that 51 Links undergoes a business transition such as a merger, acquisition, or sale of assets, your personal information may be transferred. If such a transfer occurs, your information will remain subject to the terms of this Privacy Policy.

International Data Transfers

If you are located outside of Australia, please note that your information may be transferred to, processed, and stored in Australia or other countries. By using our services, you consent to the transfer of your information to these jurisdictions, which may have different data protection laws from your country of residence.

Privacy Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices or legal obligations. Any significant changes will be communicated via email or by posting a notice on our website. Your continued use of our site after these changes constitutes your acceptance of the updated policy.